Hitwise, một công ty nghiên cứu về internet vừa cho báo cáo về danh mục những từ khóa liên quan đến từng chủ đề cụ thể được tìm kiếm nhiều nhất trong tháng 8/2007.

Những từ quen thuộc như paypal, myspace, honda, toyota,... tiếp tục thống lĩnh bảng xếp hạng.
Top 10 Search Terms by Category, Four Weeks Ending September 1, 2007 (%)
IT and Internet Automotive Manufacturers
Search Term Search Volume Search Term Search Volume
paypal 5.25 honda 2.18
paypal.com 1.11 toyota 2.03
experian 0.58 nissan 1.62
www.paypal.com 0.56 ford 1.57
people search 0.54 dodge 0.95
mapquest.com 0.51 suzuki 0.89
pay pal 0.50 hyundai 0.87
mapquest 0.47 chevrolet 0.85
ebay 0.37 harley davidson 0.77
people finder 0.30 jeep 0.65
Movies Internet Advertising
Search Term Search Volume Search Term Search Volume
netflix 1.45 unclaimed money 0.61
imdb 1.39 money maker group 0.45
blockbuster 0.87 adwords 0.33
movies 0.75 the-team.biz 0.28
fandango 0.47 famous quotes 0.27
netflix.com 0.35 google adwords 0.20
blockbuster.com 0.34 work at home 0.19
harry potter 0.29 constant contact 0.17
movie times 0.28 direct buy 0.17
hollywood video 0.26 nudist 0.16
Food and Beverage Brands and Manufacturers Pharmaceutical and Medical Products
Search Term Search Volume Search Term Search Volume
pizza hut 2.69 alli 0.61
mcdonalds 1.00 lexapro 0.49
starbucks 0.95 chantix 0.48
candystand 0.85 viagra 0.42
subway 0.72 lyrica 0.37
dominos pizza 0.58 phentermine 0.34
www.maxwellhouse.com 0.53 herpes 0.29
burger king 0.44 cymbalta 0.29
kraft foods 0.42 myalli.com 0.27
dominos 0.42 yaz 0.26
Blogs and Personal Web Sites Broadcast Media
Search Term Search Volume Search Term Search Volume
myspace 0.85 cnn 2.30
perez hilton 0.71 fox news 1.37
yahoo 360 0.46 msnbc 1.16
360 0.39 cnn.com 1.06
myspace.com 0.30 news 0.55
xanga 0.28 www.cnn.com 0.44
justjared 0.25 ksl.com 0.43
rosie 0.23 juanita bynum 0.42
area codes 0.22 abc news 0.41
yahoo360 0.19 cnn news 0.40
Shopping Rewards and
Directories		 Travel Destinations and Accommodations
Search Term Search Volume Search Term Search Volume
myspace 0.35 hotels.com 0.60
consumer reports 0.23 hotels 0.26
mycokerewards.com 0.23 holiday inn 0.25
myspace.com 0.17 motel 6 0.21
coupons 0.16 disneyland 0.19
free samples 0.12 six flags 0.18
www.myspace.com 0.10 days inn 0.17
free stuff 0.10 best western 0.15
google 0.09 comfort inn 0.14
my coke rewards 0.08 holiday inn express 0.14